1. Google - Parisian Love; In- House
Simple, cute, and classy; everyone likes a love story with a happily ever after.
2. Dodge Charger - Man's Last Stand; Weiden + Kennedy, Portland
Out of all the commercials that portrayed a male-dominant attitude, I thought this one was done the most tastefully, humorously, and in the least cliche way. Being a girl, by the end of it, I was able to say, "Good point, go ahead and drive that car, because you do put up with a lot."
3. Doritos - Hands Off; Goodby and Silverstein
I felt like I was being inundated with horrible Doritos commercials all night. I found that this one was cute, simple, and light-hearted; no one can resist an adorable little kid.
The Bad:
1. Doritos - Casket; Goodby Silverstein
Speaking of bad Doritos commercial, this was one of them. There wasn't really a purpose, the story line was unbelievable, and the friend belting that note at the end was the last straw. This commercial came across as annoying more than anything, and left me confused as to why so much money was spent on it when there were other Doritos ads to pick up this one's slack.
2. Go Daddy; In-House
Do I need to explain? We should expect Go Daddy commercials to be unnecessarily cheesy, and incorporate some kind of unnecessary near-exposure. If you have to resort to using breasts to sell things, you've reached a new low.
3. Boost Mobile Shuffle; 180 Los Angeles
The Boost Mobile Shuffle is a parody, of another parody. I thought that once SNL has spoofed something, you leave it at that. Guess not. This just looked like a weird 80's music video, also with unnecessary exposure. The idea also seemed like one they thought up in a minute; Boost Mobile Super Bowl ad, Super Bowl, Super Bowl Shuffle.....Boost Mobile Shuffle!