LatinWorks, Austin
Upon looking at work from this campaign for the X-Games on ESPN, I thought it was clever. Oh, ha ha, he's got a lot of guts, and oh, that tiny fraction of his brain is fear. Clever. Now look at the first one. Also funny, but depending on where this ad was displayed, I'm wondering if they got a few emails or phone calls from some angry people. I guess it's pushing it a little, but being a college student, my level of giving a crap when it comes to pushing it is pretty small. However, I do think that based on the other two print ads, LatinWorks could have tried something a little more PG, yet still achieve the same effect, but I guess with art you kind of have to test your boundaries. This was testing it, but may have been pushing it a bit much.
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