Doner

Doner, Detroit

The most obvious thing that one can like about this commercial is the artistry involved in creating it; the brown color pallet didn't come across as dull, and the animation is beautiful. What struck me about this spot is that it reminded me of Coke's "Happiness Factory". I felt like Coke's was more effective because the message was achieved without any words. However, the use of dialogue here was done tastefully, and was able to work in conjunction with the animation and not get overpowered or become overpowering.