T.A.G., San Francisco
Good old creative work from T.A.G. The depiction of an alternate dimension or universe is is a creative idea in itself, but here it's executed beautifully. Coincidentally, like Apple's iPod commercials, this spot was able to convey a feeling of independence, or an escape through music. The only difference was that this idea was portrayed more literally. Also, this concept of eccentric, alternate universes reminds me of Le Sens Propre, a spot for Adobe CS4 done by Goodby.
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